Learn how the world's most innovative companies execute digital optimisation programs built on website / mobile feedback and customer engagement. Understand specific ways to increase loyalty, engagement and conversion across your digital assets. You will also learn:

  • how to measure & optimise key moments of truth
  • integrations with analytics platforms such as Adobe & Google
  • executing methodologies that focus on changing behaviour
  • expert tips that drive conversion & loyalty
  • customer examples

SPEAKER

Matt Nelson    Matt Nelson
Head of Growth & Strategy of Site Intercept,
Qualtrics
  
  


Recorded:

  • January 14th, 2016